As a leader in any profession, function or organisation, you know that to achieve anything you are going to have to get the buy-in and support of people.
So far so good. It’s really easy to say but a lot more difficult to achieve in practice.
We all know that different people like to receive information in different ways. We all know that different people like to have different levels of detail. We all know that different people have different levels of interest. We all know that different people have different attention spans. We all know that different people have different levels of interest.
When communicating whether to a small meeting or at a whole organisation conference, it’s vital that you get the balance right.
The easiest way to do this is to make sure that you really understand your audience, their needs and objectives.
I’m sure most leaders will take time to think about what their objectives are.
Fewer will consciously spend time think about the audience objectives.
Take the time to really get clear on your audience and then choose what appears to be the best strategy and approach to get the result that you want.
Duncan Brodie helps professionals build their soft skills.